Just wanted to let you know that the deadlines have changed somewhat for The Daily Share project with HLN. Now, you will present your ideas to the President of CNN HLN at CNN Center on Monday December 15th. It was bumped back because he is traveling and cannot be at the previously scheduled critique. This is great news for you and your teams because it gives you more time to digest what the CNN HLN team will tell you this coming Wednesday at 2:30. It's imperative that you have your concepts realized both in terms of speaking about them and also in presenting some kernel of an idea to them visually. Each team will present 6 concepts for franchises. The more you invest now the more they will buy into your concepts....
What you and your team will be doing on Wednesday is called "The Pitch" and that is when you give them a surefire idea that they can't do without. Make it your best idea and the rest will be simply creating further information for those ideas.
They may choose all 6 of your ideas or only a few. Strive for all 6 to be chosen!
ALSO,
Fantastic job in creating and presenting your Re-design bottle/packaging project!
I'm so glad that Matthew Suber, Justin Godbey and Bobbi Sweeney were there to listen and see you present your work. Some of the work truly was incredible and was some of the best I've ever seen. No kidding!
Great Job!
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